The value of training?

The value of training to a business should never be disregarded, not only does it have a lasting effect on your company and brand for that matter, but more specifically it can impact positively on your bottom line.

When it comes to service staff, particularly in the tourism and wine industry, a significant amount of focus is placed on product knowledge, service standards and customer relations.  These are all highly important and do indeed form the cornerstone of a service experience especially when it comes to dealing with tourists, local travellers or restaurant patrons.  The interaction with your staff leaves a lasting impression about their experience and thus translates to the value and memory they associate with your brand.  (more…)